Join Decathlon and Help Us Make Sports Accessible to Many!

At Decathlon, our mission is to make the joy and benefits of sports accessible to as many people as possible. With over 1600 teammates across the Czech Republic, we're looking for passionate individuals to join us in revolutionizing retail. Be a part of our dynamic team and help us shape the future of sports retail, where the next five years will bring more transformation than the last fifty!

We thrive on challenges and are committed to being the change-makers. We're seeking athletes and sports enthusiasts who are eager to unlock their potential, continuously learn, grow, and make a positive impact on the world around them. At Decathlon, you'll find ample opportunities for career growth, a supportive and friendly team, and an environment where you'll love to work.

Join us and help make sports more accessible and enjoyable for everyone!

Who we are looking for

Are you a highly motivated expert with a passion for transforming insights into action? We're looking for a Digital and Data Analyst! In this role, you'll delve into user behavior on our web and app platforms, using tools like Amplitude and Tableau, as well as our internal data lake, to uncover valuable business insights. Your analysis will drive improvements in user experience and boost our e-commerce success. If you're eager to play a crucial role in data-driven decision-making and support our online teams with actionable insights, join us and be at the forefront of digital acceleration!

What you will be responsible for

  • Web Analytics
    • Utilize digital analytics tools such as Amplitude to track and analyze website and app performance. Understand user behavior, how to identify and interpret it
    • Uncover areas for optimization and growth and highlight key insights and recommendations
    • Maintain and configure the digital analytics tools setup for our platforms
    • Monitor data quality and consistency. Collaborate with the Decathlon International Digital Analytics team to ensure accurate tracking and data collection
  • Data Analytics
    • Query and manipulate data from our datalake using SQL
    • Design, build, and maintain interactive dashboards in BI Tools (Tableau, Looker, Amplitude) to visualize key insights and trends
    • Conduct in-depth analysis of large datasets to identify opportunities for optimization and growth and provide actionable insights to stakeholders
    • Contribute to raising data literacy in the company
    • Use strong communication and data storytelling skills to explain the complex in a simple way
  • Commercial and promotional campaigns Analytics
    • Evaluate the effectiveness of commercial activations and promotional actions leveraging web analytics and data analytics skills and tools
    • Provide valuable insights and actionable recommendations to enhance future initiatives
    • Work closely with finance teams to evaluate the financial impact and profitability of promotional activities
    • Develop and maintain dashboards and reports to monitor the effectiveness of the activations and communicate findings and recommendations to stakeholders in a clear and concise manner

Requirements for the role

  • Hands-on experience in web analytics, data analytics role or digital role
  • Experience with data visualization (Looker, Tableau)
  • Basic knowledge of SQL and Data Manipulation
  • Expertise in web analytics tools (e.g., Google Analytics, Amplitude Analytics) and/or tag management systems (e.g. Google Tag Manager) would be a plus
  • General understanding of e-commerce business principles
  • Excellent communication and presentation skills, with the ability to translate complex data into actionable insights for operational stakeholders
  • Strong analytical skills and attention to detail
  • Proactive approach and critical thinking
  • Eagerness to learn new skills and stay updated with industry trends and best practices
  • Team spirit
  • Working onsite at the Prague office


  • Partial home office.
  • A dynamic and sports-oriented working environment, where every day brings a new challenge.
  • Opportunities for personal and professional development with regular monthly coaching sessions.
  • The chance to test our products and enjoy a 25% discount as an ambassador of our brands.
  • Subsidized multisport card or contribution to sports activities.
  • Motivating monthly bonuses up to 10% and annual bonuses up to two salaries.
  • The opportunity to become a Decathlon shareholder and share in the company’s profits.
  • A friendly team that shares your passion for sports and supports each other in every way.

Become part of our team and share your passion for sport and sustainability with us.

If you see yourself in this offer, do not hesitate to send us your resume and cover letter. We look forward to meeting you!

Decathlon Back office